Under a photo with a story about Neiman Marcus in the WSJ print edition of March 12, 2020 on page B3 is this:
"Neiman Marcus says its customers spend an average of $50,000 a year with the retailer."
The caption leaped out.
Huh? You gotta be kidding! That much? No way.
I was right: The Neiman Marcus I know does not have customers who spend that, and the picture itself is of uniformed millennials and teens who, really now, do not spend $50,000 a year at Neiman Marcus!
The story says "one-fifth" of its customers spend $50,000 a year at the retailer.
Then, there's this headline: (You figure it out): "At Neiman, It's Last Call for Off-Price." I see the online version has a different headline.
Wall Street Journal, what say you?
patricialesli@gmail.com
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